The courses provided have been created on practical advice from real entrepreneurs and academic theories. Learners will understand how to:
- Examine personal pre-existing ideas and assumptions about innovation and entrepreneurship, and see how they compare to those of other people.
- Identify core innovation and entrepreneurship terms and categories, apply these categorisations to practical examples and recognise where boundaries between these categories are blurred.
- Recognise the main connections between innovation and entrepreneurship and start to isolate a distinctively ‘entrepreneurial’ role in the innovation process.
- Understand the nature of entrepreneurship.
- Understand the function of the entrepreneur in the successful, commercial application of innovations.
- Confirm an entrepreneurial business idea.
- Identify personal attributes that enable best use of entrepreneurial opportunities
explore entrepreneurial leadership and management style.
- Identify strengths of an entrepreneur and what support is needed to run a business.
- Evaluate, develop and refine a business idea and create a business model.
- Identify the gaps in resources and capabilities needed to grow a new business.
- Create a plan to develop capability and make progress growing a business.
- Create a pitch to gain support for development of a business.
- Evaluate the quality of an idea and take steps to turn it into a small business.
- Understand the legal basics of business entity formation, sales, costs, and other finances.
- Develop a clear value proposition for your business and customer relationships.
- Navigate other businesses, including both competition and key partners.
- Define success for yourself as an entrepreneur, and recognize failure.